Alphabet’s mission and responsibility
Driving change and promoting sustainable mobility
Fostering integrity and trust
At Alphabet, we embrace our responsibility as a force for good. We use it to make a real and tangible difference by navigating people to better mobility – and making life easier. We apply our expertise to develop efficient and innovative solutions that help create a more sustainable, equitable, and inclusive world. Working in partnership with our customers, we strive to achieve positive change.
Three dimensions of sustainability
Sustainable development is integral to the way we work. It is a fundamental principle that drives the long-term success of our business – and your business. We’re lucky to have brilliant people across the Alphabet organisation who embrace the strong, positive teamwork culture and are committed to making a real difference.
Economic efficiency
We empower you and make your lives easier by providing a comprehensive range of mobility solutions that are sustainable and cost effective. One key step towards becoming more sustainable is the switch to electric mobility. Our goal is to enable the easy integration of electric vehicles into fleets and to provide you with comprehensive support in meeting your challenges and cost targets.
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Environmental sustainability
We are clear and honest about this. Alphabet is a global organisation whose activities have an impact on the environment. That means we have an important role to play in conservational governance. We take our responsibilities seriously. Our approach is twofold. Sustainability is firmly embedded in our corporate values, internal processes and personal engagement. We are also committed to helping you become more sustainable and achieve your CO2 reduction targets. In this way, we can amplify our positive impact.
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Social responsibility
At Alphabet, we consider our social impact and corporate social responsibility to be the very essence of what our business is about – our company’s governance and culture. We know how important it is for our people to be their true, authentic selves at work and we are united against any form of social injustice. We are committed to supporting and empowering them in achieving their full potential.
We are also genuinely committed to driving societal change where we can and promoting environmental sustainability. We respect human dignity and promote the highest levels of ethical behaviour and culture. We expand our employee capabilities through inclusion and cultural diversity. And we gain our competitive edge from increased diversity in skills, ways of thinking, and approaches to problem-solving.
